Below are the first year objectives of the the five year strategic plan for Montgomery Community College.
Strategic Goal I
Montgomery Community College employees will promote the College’s services and programs through targeted marketing, increased community presence, and effective public communications.
| Objective Year 1 | Objective Year 2 | Responsible Positions |
|---|---|---|
| Prepare employees to be college ambassadors by developing an internal communication tool | Facilitate a climate of information sharing to broaden communication within the community. (Program visits, flyers, virtual job shadowing, etc.) | President, Director of Marketing, Director of Human Resources |
| Identify local organizations where college employees can share updates and successes of the institution. | Invite organization members and industry partners onto campus to shadow the experiences of students | President, VP of Instruction, Dean of Continuing Education, Curriculum Deans, Curriculum Program Chairs, Curriculum FT Faculty, Continuing Education Directors, Foundational Studies Director, Director of Educational Partnerships, and Coordinator of Prison Programming |
| Schedule specific (observable) promotion events/activities based on the local organizations identified, and share updates and successes of the institution. | Create a schedule of reoccurring “Town Hall” industry chats on campus to bring business and industry leaders onto campus to see and hear the successes of students in action (Four (4) times a year) | President, VP of Instruction, Dean of Continuing Education, Curriculum Deans, Curriculum Program Chairs, Curriculum FT Faculty, Continuing Education Directors, Foundational Studies Director, Director of Educational Partnerships, and Coordinator of Prison Programming |
| Work with the Director of Marketing to assess current marketing efforts and identify ways to expand reach within Montgomery County; report out on assessment findings and implement the new ways to expand reach. | Increase impact throughout the county by increasing radio spots, newspaper articles, and billboard placement. | President, VP of Instruction, Dean of Continuing Education, Curriculum Deans, Curriculum Program Chairs, Curriculum FT Faculty, Continuing Education Directors, Foundational Studies Director, Director of Educational Partnerships, and Coordinator of Prison Programming, Director of Learning Resources |
Strategic Goal II
Montgomery Community College employees will develop a comprehensive approach to provide state of the art recruitment and retention services to students.
| Objective Year 1 | Objective Year 2 | Responsible Positions |
|---|---|---|
| Assess current student recruitment and retention practices to identify areas of possible improvement, and/or expansion. | VP of Instruction VP of Student Services Coordinator of Student Life & Recruitment Dean of Continuing Education Curriculum deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Foundational Studies Director Director of Educational Partnerships Coordinator of Prison Programming Student Success & Retention Specialist |
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| Examine recruitment and retention practices at other higher education institutions to identify best practices. | Implement an “Action Team” to examine and create MCC’s “best practices” and to visit neighboring institutions to meet with others on their practices | VP of Instruction VP of Student Services Coordinator of Student Life & Recruitment Dean of Continuing Education Curriculum deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Foundational Studies Director Director of Educational Partnerships Coordinator of Prison Programming Student Success & Retention Specialist |
| Develop specific goals and measurements for recruiting students and retaining them after enrollment. | Examine the feasibility and consider offerings aimed toward demographic specific areas of interest (Female LEOs, Males in Healthcare, Females in Industry, etc.) | VP of Instruction VP of Student Services Coordinator of Student Life & Recruitment Dean of Continuing Education Curriculum deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Foundational Studies Director Director of Educational Partnerships Coordinator of Prison Programming Student Success & Retention Specialist |
| Improve enrollment of underrepresented populations at the institution | Identify areas of need for underrepresented populations and consider the creation of short-term programming to lessen the achievement gap | VP of Instruction VP of Student Services Coordinator of Student Life & Recruitment Dean of Continuing Education Curriculum deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Foundational Studies Director Director of Educational Partnerships Coordinator of Prison Programming Student Success & Retention Specialist |
Strategic Goal III
Montgomery Community College employees will integrate the College’s instructional disciplines to effectively and continually train individuals for existing and emerging careers and prepare them to be leaders within their communities.
| Objective Year 1 | Objective Year 2 | Responsible Positions |
|---|---|---|
| Identify areas where continuing education, curriculum, and business/industry training already integrate to train for existing and emerging skills and document best practices from those efforts. | Foster a program of workplace culture to build and grow Soft Skills and develop a workplace ready attitude | VP of Instruction Dean of Continuing Education Curriculum Deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Coordinator of Prison Programming Director of IE |
| Identify cross-programmatic skillsets needed by graduates to be successful after graduation/course completion. Integrate training for those skillsets across all disciplines. | Regularly address Soft-skills, promptness, professionalism, dependability, and accountability in the workplace. Teach interviewing, resume writing, and dressing for the occasion Adopt a business and industry leadership team model to effectively incorporate knowledge, skills, and abilities into the curriculum | VP of Instruction Dean of Continuing Education Curriculum Deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Coordinator of Prison Programming Director of IE |
| Develop mechanisms for tracking graduates and completers after employment to gauge their success in their chosen field. | Create a placement and performance survey for graduates, local business and industry partners | VP of Instruction Dean of Continuing Education Curriculum Deans Curriculum Program Chairs Curriculum FT Faculty Con Ed Directors Coordinator of Prison Programming Director of IE |
*Program Review Data provides unduplicated enrollment data by gender and ethnicity. (a google drive folder that can be shared with
individuals by Director of Institutional Effectiveness.
NCCCS 2019 Equity Report provides data on 25+ year old enrollment: https://www.nccommunitycolleges.edu/analytics/equity-report