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Institutional Effectiveness Plan: Business Administration: Shooting & Hunting Sports Management

2009-2010 Assessment Outcomes & Use of Results

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College Goal: Develop and implement instructional programs and services,both traditional and distance learning offerings, consistent with the assessed needs of the constituent groups in the College's service area and with state and national standards, including training and retraining of the workforce.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area
Department Goal: Continue to create a healthy interest in the new SSM program
Objectives: At the end of the 2009-2010 school year the enrollment will increase to ten students in the program.
Action Plan: Continue to increase awareness of the program and recruitment through: MCC high school recruiting, MCC Job Fair, display at the Annual NRA Meetings and Exhibits show, meeting with industry representatives at the SHOT show, distribution of the program flyer at gun shows, gun shops and sporting goods stores, continued advertising with local and state news publications, national magazine ads, military base recruitment, and possible television interview
Assessment Strategy: To review the number of students enrolled in the program degree and certificate programs
Assessment Outcomes: There are 7-8 students in each of the core SSM classes. Four students received their SSM certificate in 2009 and these four are working within the industry. Aaron Sisco went to work for Remington and had this to say in a interview with Michele Haywood, “I got hired in a higher position that if I got hired off the street. The program is not that well known in the industry, but people are picking up on it. It was a beneficial class and everyone got something out of taking it.” There are currently four students working towards their AAS in SSM. We have targeted some of our advertising specifically towards females, and now have one female in the program. There are four students that will be eligible for their SSM certificate in the Fall of 2010.
Use of Results: We will continue effective promoting and recruiting for the program.
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College Goal: Develop and implement instructional programs and services,both traditional and distance learning offerings, consistent with the assessed needs of the constituent groups in the College's service area and with state and national standards, including training and retraining of the workforce.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area
Department Goal: To enhance my effectiveness as an educator and to strengthen my instructional delivery through professional development activities
Objectives: To update each of my classes with up to date information pertaining to the Shooting and Sports Industry as it is received
Action Plan:
  1. I will attend the SHOT Show (Shooting and Hunting Outdoor Trade Show) in January of 2010 to learn about new products and trends in the shooting and hunting sports industry. While there, I will also attend seminars given by industry professionals to enhance my knowledge on new rules and regulations that pertain to this unique industry.
  2. I will attend the Annual NRA Meetings and Exhibits show in May of 2010 to learn about new products and trends in the shooting and hunting sports industry. While there, I will also attend seminars given by industry professionals to enhance my knowledge on new rules and regulations that pertain to this unique industry.
  3. I will attend the annual Dixie Deer Classic held in February of 2010 to learn about new products and trends in the hunting sports industry. While there, I will all so attend seminars given by state and industry professionals to enhance my knowledge on new rules and regulations that pertain to this unique industry.
  4. I will attend all available MCC professional development workshops held on the college campus.
Assessment Strategy: To visually see the updated changes made to my online classes and by monitoring student evaluations to assess if the changes made positively impacted student learning.
Assessment Outcomes: All of the SSM classes have been updated to reflect the most current information in the industry. The student evaluations from May 2009 were 4.97 and 4.48. 100% of the students polled marked excellent for the question Presents material in an interesting manner and for the question Shows evidence of being informed on recent events of the subject.
Use of Results: I will continue to monitor the changes within the industry and update the curriculum to reflect these changes. Items 1,3 and 4 have been met. Item 2 will be met in May of 2010.
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College Goal: Utilize technologyto provide information services that support quality, personalized instruction.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area
Department Goal: To improve the quality of my online instructional delivery utilizing the modern technology available at MCC and through external resources.
Objectives: To integrate a minimum of two quality multi-media resources within each of my online classes to insure that my students are getting the most from the program. I want my students to “see” what I’m talking about. I plan to have these resources included before the start of each semester.
Action Plan:
  1. To research the resources available for use through the Distance Learning Staff at MCC.
  2. To create the necessary video tutorials and presentations utilizing software such as Camtasia Studio and Power Point.
  3. To locate, obtain permission, and to utilize existing Internet based links
Assessment Strategy: To visually see the multimedia improvements made to my online classes and by monitoring student evaluations to assess if the changes made positively impacted student learning.
Assessment Outcomes: There have been many interactive links, website links and video resources added to the SSM classes in this period. The student evaluations from May 2009 were 4.97 and 4.48. 100% of the students polled marked “excellent” for Presents material in an interesting manner.
Use of Results: I will continue to update the multimedia resources within the program.

Institutional Effectiveness Plan
2010-2011

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College Goal: Develop and implement instructional programs and services,both traditional and distance learning offerings, that are consistent with the assessed needs of the constituent groups in the College's service area and with state and national standards, including training and retraining of the workforce.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area.
Department Goal: Continue to promote and create a healthy interest in the SSM program
Objectives: At the end of the 2010-2011 the enrollment will increase to twelve students in the program.
Action Plan: Continue to increase awareness of the program and recruitment through: display at the Dixie Deer Classic in Raleigh, MCC high school recruiting, MCC Job Fair, display at the Annual NRA Meetings and Exhibits show in Charlotte, meeting with industry representatives at the SHOT show in Nevada, distribution of the new in-house produced program flyer through Brownells, gun shows, gun shops and sporting goods retail stores, continued advertising with local and state news publications, the American Pistolsmiths Guild newsletter, Military Times Edge magazine ads, and military base recruitment.
Person(s) Responsible: Recruiting efforts: Student Activities Coordinator, SSM Instructor, and GSM Head Advertising efforts: Public Information Officer with input from SSM Instructor
Anticipated Date for Achieving Objective: May 2011
Assessment Strategy: To review the number of students enrolled in the degree and certificate programs
Budget Needs: $6,000.00 Advertising and travel
Assessment Outcomes: Will be completed in May 2011
Use of Results: Will be completed in May 2011
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College Goal: Develop and implement instructional programs and services,both traditional and distance learning offerings, that are consistent with the assessed needs of the constituent groups in the College's service area and with state and national standards, including training and retraining of the workforce.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area.
Department Goal: To enhance the content of my online courses with a multi-media presentation made in house.
Objectives: To update SSM 110 Introduction to Shooting Sports class with one self-made multi-media presentation on a shooting discipline that I have never participated in. Doing this will give me firsthand knowledge on the subject matter and allow the students to “see” what is involved in this shooting discipline.
Action Plan:
  1. To actively participate in a NRA sanctioned High Power Service Rifle competition while photo documenting the equipment used the rules, the positions, and actual course of fire.
  2. To work with the Distance Learning Staff at MCC and the Public Information Officer
  3. To create the presentation utilizing the state-of-the-art equipment and programs available at MCC.
Person(s) Responsible: SSM Instructor
Anticipated Date for Achieving Objective: May 2011
Assessment Strategy: To “see” the changes made to my SSM110 class and by monitoring student evaluations to assess if the changes made, positively impacted student learning.
Budget Needs: $200.00
Assessment Outcomes: Will be completed in May 2011
Use of Results: Will be completed in May 2011
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College Goal: Develop and implement instructional programs and services,both traditional and distance learning offerings, that are consistent with the assessed needs of the constituent groups in the College's service area and with state and national standards, including training and retraining of the workforce.
Division Goal: Provide credit and non-credit programming to enhance economic development of the service area.
Department Goal: To have a SSM Advisory Committee meeting in Spring of 2010
Objectives: To have the meeting in April of 2010 and gain input from the various Advisory Committee members so that I better the content of SSM curriculum.
Action Plan:
  1. Set a date for April  29th and meeting time of 6:00 PM in room 257
  2. To contact all Advisory Board members by telephone
  3. Follow up with the Advisory Board members by letter
  4. Arrange snacks and beverages
  5. Arrange all applicable hand outs for the meeting
  6. Conduct the meeting
Person(s) Responsible: SSM Instructor
Anticipated Date for Achieving Objective: May 2011
Assessment Strategy: To document the results of the meeting and provide the minutes.
Budget Needs: $100.00
Assessment Outcomes: Will be completed in May 2011
Use of Results: Will be completed in May 2011

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